Google Digital Marketing/ECommerce

Google Digital Marketing & E-Commerce training will allow students to learn the fundamentals of digital marketing and e-commerce, including email marketing, marketing analytics & measurement, SEO/SEM, reaching customers & selling online, and building customer loyalty; apply digital marketing and e-commerce skills to help businesses grow their online presence and sales; get hands-on practices using popular digital marketing and e-commerce tools, such as Canva, Constant Contact, Hootsuite, HubSpot, MailChimp, Shopify, Twitter, Google Ads, and Google Analytics; and construct artifacts that can be gathered into a portfolio to show to potential employers.